---
title: "accessiBe | Agency guide to VPATs and Audits: How to sell accessibility services that win deals"
---

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# AGENCY GUIDE TO VPATS AND AUDITS How to sell accessibility services that win deals

Accessibility services like VPATs and audits aren’t just compliance checks — they’re business-critical documents that help your clients win contracts. For your agency, they unlock new, high-margin revenue with minimal lift.

[GET A QUOTE](https://dashboard.accessibe.com/app/accessservices)

## Why it matters for your agency

Ready for your clients to see you as more than a vendor?  
Position yourself as the trusted digital advisor who solves real business problems — funding, compliance, and growth.

1. 1
   
   ### Win more deals
   
   
   
   
   
   Many proposals are disqualified without VPATs or audits
   
   
   
   ![](https://lp.accessibe.com/hubfs/Group%201410083240-1.png)
2. 2
   
   ### Grow your margins
   
   
   
   
   
   Accessibility services aren’t an “extra”, they’re compliance deliverables that can increase project value
   
   
   
   ![](https://lp.accessibe.com/hubfs/Group%201410083673.png)
3. 3
   
   ### Stand out
   
   
   
   
   
   Deliver what most agencies can’t: official compliance documents that solve real business problems.
   
   
   
   ![Group 1410083675](https://lp.accessibe.com/hubfs/Group%201410083675.png)

## What to sell & when VPATs (Voluntary Product Accessibility Templates)

 A VPAT is a formal Section 508 compliance document that outlines how accessible a digital product is. It is required for U.S. government agencies, federally funded organizations, and service providers to those organizations. Procurement teams often disqualify bids without a VPAT. When completed, it becomes an Accessibility Conformance Report (ACR).

![](https://lp.accessibe.com/hs-fs/hubfs/Group%201410083386.png?width=86&height=86&name=Group%201410083386.png)

### When clients need it:

- Bidding on government contracts (federal/state/local)
- Maintaining or renewing funding
- When a client asks for “proof of accessibility compliance”

![](https://lp.accessibe.com/hs-fs/hubfs/Group%201410083386%20(1).png?width=86&height=86&name=Group%201410083386%20(1).png)

### Key selling points:

- Without a VPAT, client proposals won’t make it past procurement
- It’s proof of compliance that protects funding and opens doors to bigger contracts

## Accessibility audits

 A line-by-line manual review of code and design against WCAG standards. Conducted by experts using screen readers, keyboard-only navigation, and assistive tech. Audits validate compliance, identify risks, and provide actionable fixes. They’re the foundation for a strong VPAT and prevent costly legal or reputational risks.

![](https://lp.accessibe.com/hs-fs/hubfs/Group%201410083386%20(2).png?width=86&height=86&name=Group%201410083386%20(2).png)

### When clients need it:

- Preparing for a VPAT or compliance check
- Before launching new websites or digital services
- When a client has in-house dev teams ready to remediate issues

![](https://lp.accessibe.com/hs-fs/hubfs/Group%201410083386%20(3).png?width=86&height=86&name=Group%201410083386%20(3).png)

### Key selling points:

- Gives you the roadmap — exactly what to fix and how
- This is your due diligence that makes your VPAT airtight and procurement-ready
- Audits let you control the narrative: you show issues have been found and addressed.

## Ready to make accessibility your growth strategy?

[GET A QUOTE](https://dashboard.accessibe.com/app/accessservices)

![](https://lp.accessibe.com/hs-fs/hubfs/Image%20(1)-Sep-07-2025-11-35-29-2034-AM.png?width=505&height=336&name=Image%20(1)-Sep-07-2025-11-35-29-2034-AM.png)

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